See where your
profit actually lives.
Four numbers you already know. No data project, no upload, no login. In thirty seconds you will see how your revenue and your profit split across your customer and product mix — and a conservative estimate of how much profit is trapped in the parts nobody is managing.
Your four quads.
—
Revenue by customer quartile.
| Quartile | Revenue | % of revenueShare | CumulativeCum. |
|---|---|---|---|
| Q1 — your largest quarter | — | — | — |
| Q2 | — | — | — |
| Q3 | — | — | — |
| Q4 — your smallest quarter | — | — | — |
| Total | — | 100.0% | 100.0% |
—
Three levers, in order.
Recover Quad 3 and Quad 4
Overhead serving the tail
Share gain where you already win
Every assumption behind that number
What this cannot know.
This is a benchmark, not an audit. It assumes your customer ranking and your product ranking are independent of each other. In a real business they are correlated, and the direction of that correlation moves these numbers.
It cannot tell you which customers and which SKUs are in Quad 4. It cannot tell you whether the overhead serving your tail is genuinely removable or structurally fixed. It cannot tell you what pricing power you actually have, by segment, with the accounts that are underwater today.
Those three answers require your transaction data. That is a different exercise, and it typically finds substantially more than this page does — because it works on what is true rather than what is typical.
Bring me the mix you have never actually looked at.
I run this on real transaction data for operators carrying a number they have to defend. If what you see above is directionally right, the conversation is worth thirty minutes.
